Silicon Valley Payment Professionals
Expertise for technology and payments professionals
PayX is an independent and objective global Market Analyst & Consulting firm. We are the trusted advisor to many of the world’s leading payment businesses where we utilize our knowledge and experience to extend their success. PayX has world-class people bound with a best practice range of methodologies, processes, knowledge, and expertise through DPE Methodology to drive stellar business results. PayX is the only independent payments consultancy services organization that will deliver End-to-End from Market Research into Implementation and Operations.

Adil Moussa
Principal Adil Consulting LLC
amoussa@adilconsulting.com
www.adilconsulting.com
Grow your merchant portfolio, increase your revenues and increase your retention rate by creating a lasting connection with your merchants. Learn about merchant acquiring growth performance strategies that will give you an edge in the market.
Having experienced the life of a merchant and having spent 20 years in the payment industry, Adil Moussa, the founder of Acquiring Strategies, identified gaps between merchants and their providers. Acquiring Strategies was conceived as a resource to help you:
-
Adapt and apply the latest marketing and merchant behavior research to be more sign up more merchants.
-
Develop and implement strategies and tactics for new merchant acquisition and merchant retention.
-
Conduct qualitative and quantitative research & intelligence gathering for all your important decisions.
-
Increase your market knowledge by authoring actionable market research reports on payments & merchant acquiring.
Over time, Adil worked with various clients on different topics: clients include Chase Paymentech, Discover, Elavon, First Data, FIS, Heartland Payment Systems, Intuit, MasterCard, PayPal, TSYS, Visa, Wells Fargo, Western Union, and many others.

Alan Surell
alansurell@gmail.com
Mr. Alan Surell, served as Vice President/CTO of eCommerce of First Data Corp., and served as VP, IT from September 1994 to March 2013. Mr. Surell started at Citicorp Card Services in 1988 which was spun off to create Card Establishment Service, which was later merged into First Data Corp in 1994. Mr. Surell focused on delivering leading product innovation to the hundreds of thousands of merchant and financial institution clients that partner with First Data for payment acceptance solutions. He has more than 25 years of experience as an Information Technology Executive in the financial services industry. He is known for crafting the requisite strategic vision to achieve business goals, he offers a unique blend of executive acumen, global team-building, and product solutions, credited with strong ROI and operational improvement. Mr. Surell’s payments background includes credit cards, debit cards, money movement both domestically and internationally, e-commerce, m-commerce, high volume transaction processing, B2B, B2C, P2P. Mr. Surell has a BS in Accounting from University of Maryland, College Park.